See what the world
actually says.
Echo maps how the world perceives an organisation across 76 Net Positive attributes — 3 categories, 15 indicators, and 600+ sources analysed. What advocates celebrate, what critics challenge, and where reputation diverges from commitment. All cited to source.
76 attributes. 15 indicators. 3 categories.
Echo uses Taza's proprietary Net Positive framework to score real-world reputation across the full spectrum of sustainability impact. Not self-reported data — external perception.
The Net Positive Framework
Every Echo report scores an organisation across three fundamental categories of sustainability reputation, drawn from 600+ external sources.
Environmental
Social
Governance
The full picture. Not a sentiment score.
Echo doesn't just tell you if reputation is positive or negative. It tells you who says what, about which dimension, with what evidence.
Full Net Positive Audit
Scores across all 3 categories, 15 indicators, and 76 attributes. A structured reputation map that shows exactly where an organisation stands in the eyes of the world.
Advocate & Adversary Analysis
Who champions this organisation's sustainability work, and who challenges it? Named sources, cited quotes, and narrative context for each perspective.
Reputation Gap Map
Where does external perception diverge from stated commitments? Echo overlays reputation data with goal data to reveal the gaps that matter for decision-making.
600+ Source Citations
Every finding cites its source — news, NGO reports, government disclosures, industry analyses, and more. No black-box scoring. Full transparency.
Reputation intelligence for high-stakes decisions.
Reputation Due Diligence
Before you invest, understand how the world sees this company. Identify reputational risks that don't show up in financial filings.
Client Risk Assessment
Understand your client's public reputation before you engage. Identify where their sustainability narrative is strong and where it's vulnerable.
Sector Reputation Benchmarking
Run Echo across an industry to understand who leads and who lags. Build benchmarks that drive accountability and collective action.
Brand & Sustainability Alignment
See where your own reputation aligns with your sustainability strategy and where the gaps create risk. Fix the narrative before it becomes a crisis.
Greenwashing Risk Mapping
Echo's gap between commitments and external perception is a direct greenwashing risk indicator. Essential for CSRD and CSDDD compliance.
Multi-Company Reputation Screening
Run Echo across an entire portfolio to identify reputational exposure at scale. Volume discounts for 3+ reports.
Deep reputation intelligence. Custom-scoped.
Included
Echo tells you what the world says.
Fetch tells you about an organisation's commitments.
Pair Echo with Fetch to complete the picture: an organisation's real-world reputation alongside their stated goals and commitments. The full intelligence layer for any decision.
Explore Fetch →Know what the world says. Before you act.
76 attributes. 600+ sources. Every finding cited. Delivered in 5 days.